Though the world continues to change around us, convincing travelers to spend time in our own little slice of it remains a top objective and a driving economic force for many towns, both large and small.In fact, tourism marketing is a major contributor to the United States economy, accounting...
These days, a lot of emphasis is placed on leveraging digital and social media marketing. And while we agree those two disciplines should be part of every company’s marketing mix, there’s one discipline that tends to get overlooked and left behind in today’s tech-focused world: Direct mail.
Did you know that we all learn a little differently? That’s why it’s important to vary your marketing media to ensure all types of learners (and we’re all learners) can understand and process the message.
So you’ve decided an ad agency could help you. Now what? Where do you turn to begin your search? What type of agency do you need? How do you know if it’s a good fit?