Off the Radar - Insights from Stealth Creative

July 08, 2013 Brian Reinhardt

What The Movies Teach Us About Advertising

I love movies. As a self-styled “cinemaniac,” I tend to see the world in a different way. For me, Steve Martin summed it up all so nicely in Grand Canyon when he said to Kevin Kline:

“All of life's riddles are answered in the movies.”

This blog will offer that same thought pattern:

All of...

June 14, 2013 Brian Reinhardt

Why You Shouldn’t Downplay Display Advertising

In my experience as a PPC analyst, mentioning the words “display” and “content network” often induce (many times humorous) looks of cringe or disgust on the face of clients who have yet to try it. For those that don’t know better, “Hogwash,” “Bunkum” or some other underused, but equally...

June 04, 2013 Ken Jeffries

3 Reasons Why You Can't Afford to Skimp on Professional Development

I call myself a Controller, not a CFO and not a money man. My kids think this fits me perfectly at work since they call me a control freak. To them, a Controller is a control freak.

Some of my skills are transferable to the homestead. At home, I try to control the rising tide of shoes, clothes,...

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