Off the Radar - Insights from Stealth Creative

June 11, 2018 Danny Sauerwein

Re-thinking PR in a World of Weakened Media Influence

The New York Times CEO Mark Thompson made a shocking announcement this past February: In the face of economic adversity, the print edition of The New York Times, one of the nation’s most widely circulated newspapers, may cease to be.

May 15, 2018 Jack Eschmann

Brand Fatigue Part 2: The Customer's Perspective

Now that we’ve covered your perspective on fatigue with your own brand and materials, it’s time to dive into the mind of your customer.

April 09, 2018 Jack Eschmann

Brand Fatigue Part 1: The Client's Perspective

Google “fatigue,” and you’ll find several meanings for the word: Exhaustion, extreme tiredness, reduced efficiency.

January 26, 2018 Mindy Jeffries

Puddle Jumping With Mindy: Why We're Going 'Off the Radar'

When brainstorming a blog name, there are thousands of ideas that come to mind. The most important aspect to remember is staying true to your brand. Yes, even blogs have a brand image.

October 20, 2017 Mindy Jeffries

Puddle Jumping With Mindy: Think Big. Believe Big. Act Big. And the results will be BIG. (Part two)

I once worked for a brilliant leader who had a saying: A’s are good in high school but bad in business. This was something he said often and was meant to be thought provoking.

September 22, 2017 Mindy Jeffries

Puddle Jumping With Mindy: Where the details start and stop. Micromanaging is a marketing nightmare. (Part one)

Stop marketing like it’s 1999! I know we all miss the microscopic unemployment rate and the soaring stock market of that time, but things have changed – especially in the marketing world.

June 25, 2014 Mindy Jeffries

Why Responsibility Matters In Success

"Accept responsibility for your life. Know that it is you who will get you where you want to go, no one else." ~ Les Brown

You might be asking yourself, who is Les Brown? He is a successful motivational speaker, former Ohio politician, best-selling author, popular radio personality, former TV...

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